Heartland Coca-Cola
Over four years, Sáng Visuals has collaborated with Heartland Coca-Cola through a partnership shaped by trust, growth, and shared values.
Guided by the Heartland motto of Building Together, the work evolved alongside Heartland’s continued expansion across Kansas, Missouri, and Illinois. What anchors the collaboration is a people-first approach, rooted in community and care, allowing stories to be told with honesty and intention.
Building Together
In 2025, the partnership was honored with the Power of the Partnership Award at Heartland Coca-Cola’s Pulse of Excellence Gala.
The recognition reflected a body of work spanning safety and training films, brand storytelling, internal campaigns, and event recaps. Each project was created to inform, inspire, and strengthen connection across the Heartland team, celebrating the people who carry the brand forward every day.
Recognition Through Trust
Olathe Production Campus Film
A multi-year film documenting the vision and realization of Heartland Coca-Cola’s Olathe Production Campus.
Originally conceived as a celebration of a state-of-the-art facility and a new chapter for the company, the film evolved following the passing of CEO Junior Bridgeman. In close collaboration with leadership, the story was reshaped to honor both the legacy of the CEO and the significance of the campus itself.
The final film premiered at the grand opening, shared with stakeholders, civic leaders, and partners, serving as a tribute to leadership, community, and a defining milestone in Heartland’s future.
Producer: Justice Collins Director/DP/Editor: Hieu Luu
For the opening of Heartland Coca-Cola’s Olathe Production Campus, Sáng Visuals was entrusted with shaping the visual experience of the day.
The work spanned guest safety storytelling, immersive visual assets throughout the campus, and leading photography coverage, alongside the creation of a highlight film that captured the emotion, pride, and energy of the moment as stakeholders and partners experienced the facility for the first time. Together, the work marked a defining milestone in Heartland’s history.
Olathe Production Campus Grand Opening
Producer: Justice Collins Director/DP/Editor: Hieu Luu Photographer: Spencer Peck
Building Together
2023 Brand Film
A flagship brand film created to represent Heartland Coca-Cola’s vision and the people behind it.
Filmed over multiple days across Kansas, Illinois, and Missouri, the project highlighted team members throughout the Heartland network, capturing the values, pride, and sense of purpose that define the organization. The final film became a central piece of Heartland’s digital presence, reflecting the culture and community that drive the brand forward.
Producer: Justice Collins Director/DP/Editor: Hieu Luu Grip: Sara Jacobs
A series of short films created for Heartland Coca-Cola’s Pulse of Excellence Gala, honoring team members for their service, leadership, and commitment.
Each film told the stories of award finalists through personal reflection and the voices of those who nominated them. Produced over multiple days and culminating in five films that premiered live before each winner was announced, the work captured the pride, emotion, and spirit that define the Heartland community.
Pulse of Excellence Awards
Producer: Justice Collins Director/DP/Editor: Hieu Luu
Event Recaps
Across a series of leadership and community events, Sáng Visuals was entrusted with shaping the visual storytelling that reflects Heartland’s culture.
The work spanned leadership gatherings such as the Pyramidion event, along with community-focused experiences including charity tournaments, car shows, and employee skills challenges. Through a unified approach to film and photography, blending interviews with cinematic b-roll, each project captured the spirit, pride, and sense of connection that define these days.
Producer: Justice Collins Director/DP/Editor: Hieu Luu Photography Team: Sara Jacobs, Jordan Minder